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Jennifer Lopez Celebrates the 5th Birthday of Her Signature Fragrance GLOW by JLO

LONDON, October 2 /PRNewswire/ --

- With Photo

- Still Glowing Strong and Hotter Than Ever, GLOW by JLO Celebrates Five Years of Success With Two New Limited-Edition Fragrances Adorned With Crystallized(TM) - Swarovski Elements.

- "GLOW represents the core of who I am, regardless of how my life changes and evolves. It came from my heart and is still a part of me today. It's been five fantastic years since I created GLOW and I'm genuinely thrilled that so many people are wearing the fresh, sexy scent." - Jennifer Lopez

GLOW by JLO, the award-wining fragrance that put Jennifer Lopez on the fragrance map and reinvented the celebrity fragrance market, celebrates its fifth anniversary in shimmering style. That's five years in the spotlight! A stunning fragrance performance that made history by becoming the #1 fragrance in more than nine countries less than four months after its launch- and globally remains one of the top selling celebrity fragrances today.

To commemorate its unprecedented success and continued popularity, GLOW by JLO gets the "star treatment". The juice, the carton, the signature collector's pendant, and the unforgettable advertising get glamorous and worthy of a red carpet reveal.

GLOW by JLO Shimmer Limited-Edition takes the original fresh-sexy fragrance of angelic florals and sparkling citrus that danced into our senses in 2002 and glams it up. It sprays on with a soft sensuality and now dries down to reveal a radiant shimmer that literally glows on skin. The signature wearable "GLOW" charm has been updated with a new design and Crystallized(TM) - Swarovski Elements for the fifth anniversary.

The Limited-Edition glittering cartons have a transparent window showcasing the bottle's signature curves and new sparkling charms inside. JLo adds her personal statement and signature to the cartons, "Never stop glowing. Love, Jennifer".

The original steamy advertising campaign featuring a bare Jennifer Lopez is updated with a new illuminating, cascading golden sparkle treatment to celebrate the five remarkably years.

GLOW by JLO is the winner of the NPD Group's Prestige Beauty Impact Award. NPD is the beauty industry's #1 source for research. In 2003, Jennifer Lopez was the winner of the FIFI Award for Celebrity Fragrance Star of the Year.

GLOW by JLO Shimmer Limited Edition